--- title: Why Business Valuation Should be Included in Your Exit Strategy description: Many business owners today don’t look at the sale of their business as the end of their working life. --- [Family of Services](http://machenmcchesney.com/about-us/family-of-companies/)  |  [CPA & Business Advisory](http://machenmcchesney.com)  |  [Payroll, HR & Benefits](http://focuspaysolutions.com/)  |  [Wealth Management](http://machenmcchesney.com/services/financial-planning-and-wealth-mangement-services/) Auburn-Opelika (334) 887-7022 | Montgomery (334) 244-8900 [![mm-cobrand-fd-blues](https://info.machen.cpa/hs-fs/hubfs/mm-cobrand-fd-blues.png?width=279&height=100&name=mm-cobrand-fd-blues.png)](http://machenmcchesney.com) Search this site on Google Search Google Search this site on Google Search Google - [Client Portal](https://machenmcchesney.sharefile.com/Authentication/Login) - [1040 Electronic Organizer](https://www.my1040data.com/account/login/HT7902990) - [LinkedIn](https://www.linkedin.com/company/675439?trk=tyah&trkInfo=idx%3A1-1-1%2CtarId%3A1424436970395%2Ctas%3Amachen+mcchesney) - [Facebook](https://www.facebook.com/machenmcchesney) - [Google](https://plus.google.com/101356546927388458481) - [Twitter](https://twitter.com/machenmcchesney) - About Us - [Welcome](http://machenmcchesney.com/about-us/welcome/) - [Affiliations and Associations](http://machenmcchesney.com/about-us/affiliations-and-associations/) - [Community Events](http://machenmcchesney.com/about-us/community-events/) - [Family of Companies](http://machenmcchesney.com/about-us/family-of-companies/) - [History](http://machenmcchesney.com/about-us/firm-profile-history/) - [Mission and Values](http://machenmcchesney.com/about-us/mission-and-values/) - [Team Directory](http://machenmcchesney.com/about-us/team-directory/) - Services - [Accounting & Outsourcing](http://machenmcchesney.com/services/accounting-outsourcing/) - [Audit and Assurance Services](http://machenmcchesney.com/services/audit-assurance/) - [Business Advisory Services](http://machenmcchesney.com/services/business-advisory/) - [Business Valuation Services](http://machenmcchesney.com/services/business-valuation-services/) - [Family Office Services](http://machenmcchesney.com/services/family-care/) - [Financial Planning & Wealth Mangement Services](http://machenmcchesney.com/services/financial-planning-and-wealth-mangement-services/) - [Individual Services](http://machenmcchesney.com/services/individuals/) - [Taxation](http://machenmcchesney.com/services/taxation/) - Who We Serve - [Construction & Real Estate](http://machenmcchesney.com/industries/construction-real-estate/) - [Credit Unions](http://machenmcchesney.com/industries/credit-unions/) - [Government & Not-For-Profits](http://machenmcchesney.com/industries/governmental-not-for-profit/) - [Healthcare & Professional Services](http://machenmcchesney.com/industries/healthcare-and-professional-services/) - [Hospitality, Restaurant & Retail](http://machenmcchesney.com/industries/hospitality-restaurant-retail/) - [Manufacturing, Distribution & Automotive](http://machenmcchesney.com/industries/manufacturing-distribution-automotive/) - [Success Stories](http://machenmcchesney.com/success-stories) - Resources - [Blog](https://info.machenmcchesney.com/blog) - [E-Newsletter Archive](http://machenmcchesney.com/resources/e-newsletter-archive/) - [Financial Calculators](http://machenmcchesney.com/resources/financial-calculators/) - [Financial Terms Glossary](http://machenmcchesney.com/resources/financial-terms-glossary/) - [Helpful Articles](http://machenmcchesney.com/resources/newsletter/) - [Tax Calendar](http://machenmcchesney.com/resources/tax-calendar/) - [Tax Links](http://machenmcchesney.com/resources/tax-links/) - [Track Your Refund](http://machenmcchesney.com/resources/track-your-refund/) - [Sign Up for Our E-Newsletter](http://machenmcchesney.com/resources/e-newsletter/) - [Subscribe to Our Blog](http://machenmcchesney.com/resources/subscribe-to-the-machen-mcchesney-blog/) - News & Events - [Press Releases](http://machenmcchesney.com/news-events/press-releases/) - [Upcoming Events](http://machenmcchesney.com/news-events/upcoming-events/) - Careers - [Our Culture](http://machenmcchesney.com/careers/culture/) - [Benefits](http://machenmcchesney.com/careers/benefits/) - [Our Stories](http://machenmcchesney.com/careers/our-stories/) - [Current Openings](http://machenmcchesney.com/careers/current-openings-send-resume/) - [Accounting Internship Opportunities](http://machenmcchesney.com/careers/students/) - Contact Us - [Auburn-Opelika Office](http://machenmcchesney.com/contact-us/contact-us-auburn-office/) - [Montgomery Office](http://machenmcchesney.com/contact-us/contact-us-montgomery-office/) # Returning Value Blog ## [Why Business Valuation Should be Included in Your Exit Strategy](https://info.machen.cpa/blog/business-exit-planning-maximizing-the-value-of-your-business-before-exiting) Posted by [Michael D. Machen, CPA, CVA](https://info.machen.cpa/blog/author/michael-d-machen-cpa-cva) on May 15, 2015, 2:19:00 PM - [Tweet](https://twitter.com/share) When business owners are selling their business, many believe that it will be the end of their working life. What these business owners do not consider is that this can be a time of excitement, new ventures and continuing personal growth. In order to seek out new ventures, business owners need to maximize the amount of money they’ll have when they leave the business.  A business valuation is essential to understand what your business is worth. It needs to be linked to a financial plan to determine if you will have enough money to retire after the business is sold. The difference between your current net worth and the wealth needed to retire is called the value gap. In many situations, the biggest component of an owners’ net worth is his or her business. Reducing the value gap is generally the most important step in the exit planning process. This is accomplished by “de-risking” the company. What drives value in the eyes of a buyer is risk. Higher risk companies are worth less to buyers and lower risk companies are worth more. The de-risking process is started by completing an overall assessment of the company. The assessment includes topics such as management strengths, revenue drivers and business contracts. Addressing weaknesses in the company creates value that is transferable to the buyer. The mission of the succession plan is to create value within the company that is separate from the business owner. Eventually, the business owner will exit their business; the goal is for value to stay with the company, and not exit with the business owner. Companies operating at their full potential inherently sell well as they are attractive to buyers. They will also hold their value when the market becomes saturated with businesses for sale. The mergers & acquisition (M&A) market has strengthened in recent years, and it has very much been a seller’s market. However, this will not last forever. With Baby Boomers beginning to retire, a significant amount of businesses will become available over the next 5 to 10 years. The market will eventually (sooner than later) turn into a buyer’s market. When that happens, the increased competition among sellers will begin to drive selling prices down. This is where the true value of the exit planning process comes into play. Even with increased competition from other sellers, a well-run business that is organized with an exit plan in place is more attractive to prospective buyers.  Done right, your succession plan will ensure a smooth transition and maximize your company’s financial health, increasing the chances for a profitable sale even in a buyers’ market. Your business is an asset in which you have invested great time and money. It should be increasing in value so that when the time comes to sell, you will be able to harvest additional wealth. The majority of individuals have advisors managing their financial investments, however most financial planners estimate that 85-90 percent of the average business owner’s net worth is tied up in their business! Doesn’t it make sense to have an advisor assessing its strengths and weaknesses as selling the business is the key to your retirement? ***Looking for more [Business Valuation Services](http://machenmcchesney.com/services/business-valuation-services/)? Contact Michael D. 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